Lesson 2 of 4
In Progress

Increasing Niche Knowledge – What it Takes

Philip Borrowman · March 17, 2021

If you want to increase your niche knowledge and compound your growth then follow these simple rules. This works. Trust me. Otherwise you would not have found my training to begin with!

Be practical about your research and development. Do not be so unorganized that you lose focus on growing your business.

Be practical in your planning and set aside a few hours here and there to develop your niche knowledge AFTER you write blog posts and create content for your videos.



  • Immerse yourself in your niche and learn more about it.
  • Be practical and set aside time AFTER you have implemented small segments of TAO Action Plan.
  • Learn in micro segments so you do not get overwhelmed.
  • Compound your niche knowledge by delving into areas you are not familiar with.


  • Don’t shy away because you think it’s too hard.
  • Don’t think of this as “work” and sulk about the time it takes to learn.
  • Overwhelm yourself by researching too much in one go.
  • Working inefficiently by not planning your research time and niche knowledge development.

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